Business Trip Recovery

One of the most difficult aspects of a business trip is the recovery afterward. Not only is it the work projects that, for the most part, were put on hold during my time out of the office but, more importantly, it is about making up the time with family and returning to our usual routine. No matter what I have tried it has yet to be made any easier.

What didn’t help this time around was the fact that I few down to Atlanta over the weekend not feeling well and after a few days of early mornings and late nights, I was really feeling like ‘crap on toast’ upon my return. Further complicating the matter was the fact that I had a lodge meeting on the schedule for the evening following my return and there was no possibility of staying home from work that day either. And because that wasn’t enough, both my wife and son were fighting off something.

Just one of these things would have kinked the works enough to make the simple task of getting work done even more difficult but having everything descend upon me all at one time has made the day less than fun. Makes me wish that I had caught up on everything else, the multitude of open projects, prior to my departure. I guess this is just one of those instances when you just put your head down and work until you can’t work anymore.

It really is astounding how much things have changed over the last few years. Walking out the door has become harder and harder with every tear and disappointed look on my son’s face and knowing that there is the possibility that I might miss something while I am gone is nearly an unbearable feeling to hold in throughout the day. And while I know that I am forgiven soon after returning home, the sadness that I have caused during the week is something that I wish I could take back.

Thankfully, this last trip concludes the bulk of my business travel for the year with only a few quick day trips that could pop up during the remainder of the year. I am hoping that my son will better understand the situation next year and that I might be able to have my family join me in the future. It would further complicate the travel but a complication that I welcome.

A Long Day With Great Takeaways

Not a slide you usually see at a corporate event!

As I alluded to a couple of days ago, I spent the first part of this week away from my family on a business trip. I don’t travel much during the year but the spring usually brings about at least a couple of flights to various parts of the country with the most recent airport jaunt bringing me to Austin, Texas. And while there were many meetings during my day and a half in this interesting town, there are a couple of presentations that really made me think about some of the topic that I routinely encounter every day… money and public relations.

The first presentation that I attended was the keynote for the event by Peter, Lord of the Skies, Shankman. Over the years I have heard various opinions about this person from a plethora of people throughout our common industry. Some of those thoughts have been less than favorable while other endorsements have been, to put it mildly, glowing. Personally, I have had only the occasional correspondence with him over the years going back to the early days of HARO, so I never was really able to form any sort of strong opinion.

However, having now been present for one of his presentations I must, at the very least, give him a tremendous amount of credit for his ability to deliver a concise and easily digestible message. When it comes to PR, marketing, branding, and customer service there are great presentations and there are lectures that have you looking for the door, or the bar, about ten minutes into the talk. He was definitely in the former category. In fact, I can relate to much of what he said including the simple mantra to brand everything… I guess you could say that this blog goes a long way in achieving that goal. The other simple lesson gleaned from his ADOS style was that there is always a means to accomplish your goals as long as you are willing to put forth the effort and make time work for you.

The second session during the event that has left me with lingering thoughts was toward the end of the day when David Wolman, Contributing Editor of Wired, who spoke about “The End of Money”. His book by the same title is one that I will certainly have to pick up some time soon but the presentation was definitely enough to get me thinking. While the main impetus for this exploration was the simple fact that is costs the US government more to produce certain denominations of currency than the actual face value of that same coin, the historic as well as present perceptions of currency where a fascinating juxtaposition to the commonly accepted norms of money.

This immediately had me thinking about the value that information and access to information has in today’s society… a return to a norm not seen in nearly a hundred years. Also, given the publication for which he writes, another topic that kept forcing its way to the forefront of my mind is the simple irony that a publication named “Wired” focuses more on wireless and mobile rather than actually wired technology. I know, random thought.

Both Shankman and Wolman proved to be very engaging both from the stage and when I spoke with them one on one after the spotlights had dimmed. However, more importantly, they were engaging to a wide array of people in the audience and also provided me with many thoughts to process, posts to write, and projects to start. It was a long day on a short trip but one that was definitely successful and productive both personally and professionally. Don’t know if I could have asked to accomplish much more… well, a few more hours of sleep would have been nice and having my family with me would have been great.

I really had an early flight home.

Something A Little Different At The Office

Every once in a while there is something a little different that happens at the office. Well, not at the office necessarily but with our clients. I’m not talking about anything major just a minor change in the routine. This was the case last week when we took a momentary step back from our usual public relations duties and assisted in the creation of a video case study. For me, this was a first, as in all my years of experience there has been an odd gap in this area… plenty of written case studies but nothing that was committed to film.

Unfortunately, due to a previous obligation, I was not on site for the shooting of the interviews or the organization at work but I have been taking part in about every other aspect of the process from coordination to script creation. Come to think of it, it has been some time since I have been involved in writing for the camera as I believe the last time I ventured into that genre was during a screen writing class in grad school the lessons and techniques from which I am still employing today.

Of course, while some may see the filming as the culmination of our work. It is really on the midpoint at best as there has certainly been plenty of work prior and there is still a multitude of objectives that must be met afterward. This includes editing, dissemination, publication, and making sure that everything is ready to go for a trade show in a couple of months. Additionally, this project might lead to similar projects with a few other customers down the road including the possibility of filming at the aforementioned trade show. It just goes to show that most of the time great work leads to more great work.

In the week since the raw footage was captured, it has been a waiting game as we are all eager to see the resulting product. We pretty much know what to expect but nothing is ever certain until you see it for yourself. In the meantime, many of those other projects are slowly unfolding and there has been a plethora of other projects both for this client and others that have occupied my time and my mind. This includes some upcoming travel and a few things that are finally coming to fruition. All of these things took a considerable amount of time and energy to get done but, in the end, our clients are happy which means we are doing our jobs and exceeding expectations.

A Good Ending To 2015

Things were a little hectic at the office in December. It is usually a busy month but this year it seemed to be more jam packed than usual. There were also a few pleasant surprises scattered across the weeks that had me wanting for the month not to come to an end. And all of this really started months before in our planning process.

At the beginning of the year, we put together general outlines for the public relations and media activity for each of our clients. While nothing ever goes exactly to plan, we have a good handle on where the high and low points are going to be during the year. What this means for us is basically we are able to adjust our focus slightly from month to month depending upon whether more research, input, writing, or media outreach needs to take place. Well, December is not a time to be prepping, the final month of the year is one of action.

The conversations that I have with those in the media during this month are the ones that will color the following year and being able to provide them with what they want, within the frame of our pitching efforts, is what can make or break the season. And I make it a point to make everyone happy with the outcome of our outreach. By the end of the month we were able to provide publications with some great interviews and articles and our clients were happy to see themselves included in publications such as CNBC, Yahoo! Finance, The Chicago Sun Times, The Arizona Republic, USA Today, MSN Money, and Credit.com.

It was a great way to end the year and our clients entered the new year with a pleasant sense of satisfaction. For me, it was nice to be recognized by the clients for not just the work that we did in December but throughout the year with our clients seeing an increase in coverage, year over year, of approximately 40%. Back in the office, it was also the time of year when the owner of the firm recognizes all of us for the hard work and long hours that we put in throughout the previous year… it was time for the annual bonus which is always welcomed and greatly appreciated.

However, with all the great things that happened at the end of the year, it was also time to start thinking about the overarching annual plan for 2016. Not only are we coordinating those hours allocations mentioned above but also setting the goals for the new year. 2015 was great but 2016 is going to be even better and I am already excited to see the results.

Alumni Update

I received a few emails a couple of months ago from the Endicott Alumni Association asking for updates from my graduation class. It has been interesting reading the scattered responses and ever since the request came in I have been planning on sending an update. The problem has been that over the past decade there have been so many changes (heck, over the past year) that it is difficult to know where to start. Well, here is my attempt at providing a summary of what life has been like since I received my degree from Endicott College ten years ago…

It is hard to believe how quickly ten years can simply evaporate and I am sure that there are very few of you that were even close when you thought about where you would be as Dr. Wylie handed you your degree. I sure didn’t expect to be where I am today working as a PR Account Executive outside of Philadelphia focusing on the tech industry. I guess you never know where you will end up (especially for those of us who were English majors).

So, how did I get here? With my degree in hand I returned home to the Philadelphia suburbs, published some work in a few literary journals, magazines, anthologies, and pulled everything together in a short collection of poetry which was released by Pudding House Publications. Local readings followed including one at a local Barnes & Noble where I met my wife. After a year away from academia, I couldn’t help myself and soon enrolled in the MFA program at Rosemont College. While studying at Rosemont I was also pursuing a greater spiritual endeavor which led me to my conversion to Judaism a month before receiving my graduate degree.

Here is where things really started getting hectic. That same summer I was offered a Business Writer position at a PR firm in midtown Manhattan. By the fall of 2008 I was living in Brooklyn riding the F train to work every morning. By the spring I found myself in a difficult position as my Fibromyalgia was getting the better of me forcing me to take some time off before my wedding in June. My wife and I were married in Philadelphia in June of 2009 and spent over a week in Jerusalem with a couple of days in London tacked on at the end. It was a life changing trip that followed a life changing event.

Now living in Metuchen, New Jersey, and with my Fibromyalgia in mysterious remission, that fall I was faced with the reality of a diabetes diagnosis. It was a moment that made us assess what we really wanted to do with our lives. The following summer, after visiting Endicott and showing my wife the beauty of the campus, my wife and I started on another adventure that would take us back to the Middle East. A year later, in July 2011, my wife and I made Aliyah. However, some things aren’t meant to be and we soon after found ourselves returning back to the United State (although we will always be Israelis). This would later prove to be a 

2012 was a difficult year having moved back to the Philadelphia area, Bala Cynwyd to be exact, to be close to family and, by doing so, putting our careers on hold. It was tough working overnight shifts, living paycheck to paycheck, and watching our debt slowly climb but we made it through that tough time and we both found ourselves back on track in the professions we are truly passionate about by the fall of 2013. This tough time also afforded us the opportunity, the freedom if you will, to explore much of Pennsylvania as well as get involved in a few local community organizations. It was during this time when I became both a Rotarian (former President Elect) and a Mason (currently serving my second year as Secretary). And given the monotony of the hourly position I held, I was also able to start a daily blog, Time To Keep It Simple, to which I continue posting on a daily basis. Finally, it gave us the time to explore our roots as we worked to pull together the dispersed details of our family trees and finding out where we come from and exploring the details of each generation. Again, this is something that we still enjoy doing when we have the time.

There are a lot of other things that have happened in the 10 years since I walked through the door of Trexler Hall one final time but I have already written more than you were probably expecting to read (if you even made it this far). So I will end things rather simply. Today, my wife and I are doing our best to enjoy every minute that we have with our eight month old son. We live a bit further from the city than our previous places of residence, but we are still close enough to see our families on a regular basis. We are busy, sometimes too much so, but we are happy. It has been a busy decade but I am sure it will pale in comparison to the decade that is unfolding before us.

Two Years Since The Night Was My Day

While there certainly have been a lot of changes that have happened over the past year, both good and bad, the difference between our lives two years ago versus what it is now is even more staggering. In addition to moving to a new place, two years ago I was still working the night shift at our old apartment building. It was about this time in 2013 when I handed in my two week notice and prepared for the long days ahead working two jobs during this important transition. The next day, October 2, 2013, I started with my current employer and haven’t looked back since.

Not only was this a moment that restarted my career, it was a time that marked the end of what was a rather difficult period for me and my wife as we had spent the previous year and a half just trying to get by as we both worked for an hourly wage while trying to find the time to spend together. We had to just put our heads down and work trying to get enough money to pay bills and cover living expenses. Of course, with our finances so tight it also meant that we accrued some debt (to put it lightly). Things began to change once I rejoined the daytime workforce.

The past two years at my new company have been tremendous. While my initial thought heading into the job was that it was going to be a great place to work and advance my career, I really had no idea what to expect or whether I would be able to shake off the rust and get my career moving again. It was a bit of a challenge the first few days but I was surprisingly able to get things moving again rather quickly. And it was a good thing as those first few months getting the company up and running was both trying and rewarding at the same time. By the end of the first six months I was starting to feel completely comfortable once again and just in time for my review and promotion.

Since then it has been both a lot of work and also tremendously rewarding to watch the company grow. Some things happen for a reason and being out of the industry so long is now paying dividends in my being able to work where I do. It has been a great relief to have a career again that I enjoy and working for a company that sees all of us as a family rather than just a name on an account. I am looking forward to the next year, two years, and decades after that.

Out Of Academia

I will get back to this at some point!

Over the past several weeks I have noticed that many of my friends are leaving academia. It seems to be a nearly daily occurrence on my Facebook feed to see someone leave an academic or research institution for positions in finance, sales, and other, completely unrelated, fields. Having been in that same situation myself, I know both the pros and cons of that field and while there are many great benefits derived from leaving academia there are also a number of things that I miss on a regular basis namely the time and freedom to think, debate, and explore.

While I have enjoyed my career beyond the studious walls, there are times when I think about the work that I was able to do and the pieces I was able to publish. Those are the times when I miss the long days, late nights, and piles of rejection letters. It is a life that is fueled by the occasional kind note, acceptance letter, and rare inclusions in literary journals. And, at least for me on the literary side of things, it is a way of life that is disappearing and is rarely provides a means of financial support. This is the primary reason that I have heard from those leaving academia and it was my reason as well.

Many of us who have departed continue to find small ways to remain active in this unique world. When I first left I continued writing and submitting to publications keeping the daily routine of rejection sprinkled with acceptances. Since those early days on the outside, I did stray from writing and research for a little while but, since then, I have slowly come back to those relaxing and stressful habits.

The industry in which I now work does provide a little bit of the same feeling that I would get in academia. I still write for clients and seek inclusion in a variety of publications… a completely different set of publications but the process is quite similar. However, it has been the personal projects that have brought me back to those productive days namely researching my family and keeping this daily blog.

Even though the results are completely different from what I used to produce (and definitely less polished), I am back in the process and have a daily routine that combines my previous life with my current one. With that said, discovering where I come from, exploring who I am, and sharing both my discoveries and opinions is proving to be just as fulfilling as the work that I once produced. Maybe someday I can even go back to publishing but, for now, I will simply enjoy the process.

An Unexpected Work Email

Soon after my son entered this world my wife and I were both on Facebook sending the first photos of his arrival and chatting with some family and friends about his early arrival. While on the social media site I also came across an interesting message from a company that I had not worked with for over three years. At my previous public relations firm I had led the account for this company and every now and again I would read the updates posted by the CEO and send a quick message here and there about where I was and what I was doing. However, this message was completely out of the blue.

The note was very simple requesting my email address so that he could have his head of PR get in touch with me. I didn’t give it a second thought and gladly sent him my work email. As day turned into night and other events clearly taking precedence in my mind, I had forgotten about the brief chat by the next morning. A couple of days later, having just woken up from a less than refreshing sleep in a hospital bed, I opened my work email and found a message which filled in a few of the missing pieces.

As it turns out, the company was once again looking to invest in public relation in the US and I was one whom the CEO thought of to get the process moving. Keep in mind that this was my favorite company and CEO to work with in the past but since that time I had little contact with him. It was flattering to say the least that he thought enough of me to circle back after such a long time.

When I first started working with this company they really were in the early stages of development and exposure. Over time we worked together to hit a number of milestones both in the size of the company and the funding that it had behind its continued development. Since I last worked with them they have increased in size by over 400% and all the things that we talked about in the past of wanting to do were now coming to fruition.

Since those email correspondences, I have spoken with the company over the phone and provided a little more background on what I am going now and the vast capabilities of my current company. We are moving forward in this exploratory process and I am hopeful that we will be able to work together as this is still a company that I am very excited about and I want to be a part of the growth and immense potential that it continues to possess. However, at the very least, I am happy that the CEO felt the same about me and that all the things that we discussed over three years ago are now a reality.

Don’t Be Albert Brooks!

All the extra hours at the office and at home this week came to a head today as many of my colleagues were out of the office at a client meeting in Judgement City. Actually, it was more than a meeting. We have spent the last couple of weeks preparing for our defense as our client (at the direction of someone else in the company) opened up the business to a variety of public relations firms. Thankfully, we not only have the knowledge and relationship to back us up but we have the results to demonstrate the work that we have put into this account over the past year.

Having previously met with this particular client and with everything that is swirling around in my life right now, we all agreed that I should stay at the office and make sure that someone was actively working on the account while we were also defending the business. It really was an odd feeling sitting at my desk and pitching another great story while my colleagues were making our case. However, no matter how unique the situation, I still had a job to do and so I put my head down and pushed like I have every other day of the year.

So during the middle of the meeting, I am sending emails to our client of the opportunities that have been secured and the interviews that have been requested. Nearly every person in the room was receiving the same email demonstrating another successful product launch as the challenges were fielded in a small conference room. We all had a job to do today and frankly I am glad that I was back in the office doing what I know how to do best… getting media coverage.  

While this is going on I could help but think of Albert Brooks in Defending Your Life. Actually, it is more along the lines of the Meryl Streep character in that movie when everyone knows that she lived a full life without fear but she still has to go through the process and stand trial anyway. While I certainly would have liked to have achieved more over the past year (this is the common disease that every successful person and firm in this industry shares), the work that we did get done could not have been matched by another firm.

The meeting is over and soon the week will be coming to an end. Now we wait for the decision while we continue pitching, scheduling, and producing the results that we have been since the relationship began. After all, this process is nothing new and we still have a job to do.

The Importance Of Client Dinners

Last night, after a long day at the office during which my evening schedule remained in flux, I walked out the door and headed to Sports Clips to prepare for our persistent client dinner. Thankfully I left a little early as my simple haircut and trim took much longer than expected. However, I still had plenty of time to drive up to Yardley for dinner (and I didn’t even get lost).

The Yardley Inn has become one of the regular spots where we meet this particular client for dinner. It is only about 20 minutes from each office location and the food has always been excellent. At least this is what I have been told as this was my first time there and so everything was new to me. However, after last night I can highly recommend the beet salad and the pork paprikash. And it doesn’t hurt that it is located on a beautiful lot right along the Delaware River.

Client dinners are always something that I look forward to as they are generally a more relaxed time to meeting and discuss other things besides work. These are the time that we really get to know our clients on a personal level and the one we met with last night is a perfect example of that. Too often we get caught up in the position that someone holds or the current projects that we are working on. However, we have to keep in mind that there needs to be a bit of a separation as those projects and insights basically encompassing the entirety of my job.

The stories that each of us shared last night are really fascinating as they both demonstrated the common interests and clearly defined the different experiences that have shaped us. All of which led each of us to the same table. The glimpses into life and experience that has shaped the people we work with and the things that they have accomplished in life are really what piques my interest and what motivates me to want to work even harder for them.

As the orders were placed and the drinks poured, the night continued in excellent fashion. We have worked hard all year and have had countless conversations with our client through email and over the phone but moments like this are the true motivators and give us that little bit extra drive when a project is nearing completion or an event is quickly approaching. In fact, I am looking forward to our next client meal after the long days on the show floor in Chicago in a couple of months. This was just the additional motivation I needed.  

Final Month

I can’t believe that we are already in the final month of 2014. I have no idea where the year has gone and it is surprising to look back and see where things started and where we are now. And with so many changes that are scheduled to take place in the beginning of 2015 it is amazing to think what things are going to be like at this time next year.

Work has been great with things always happening to keep me busy and clients that value the work that we have done but there are changes that have happened and are going to take place over the next month. There have been great placements and lost opportunities. We have lost a few accounts and brought some in. We have seem contracts go to other firms and we have had companies come directly to us. I have seen new colleagues come in and I have seen a few pack up their things. All of these things are, unfortunately, part of the industry and we already know of changes that will take place sooner rather than later.

The lodge, as you know, has been hectic with events, both scheduled and unplanned, causing us to work a little harder than usual to keep things running smoothly. It has been a year of growth and good work as our numbers continue to rise (both membership and attendance) and the list of events that we have scheduled more comprehensive than the previous year. And it has been a challenging time as I have done my best to keep up to date on all of my duties in my first year as Secretary (while trying to balance everything else in life). One more month, one more meeting, and then we do it all again.

I have been able to keep up on the blogs but it really has been a struggle at times. Not just in trying to figure out what the heck I am going to say (hence this post) but sometimes just finding the time to write. My list of things to do on a daily basis seems to be getting longer and longer and the makeup days that once existed have long since been booked with other things. But I am going to keep pushing forward with both the current set up and with a few things that I am working on to hopefully relieve a little of the work load.

With all those things going on, the most important changes have been with regard to my, growing, family. Not only has this been an adjustment as of late but there are many more things that will be happening at the beginning of the year. There are many great experiences that I will forever remember from this past year and some that while I would prefer to forget I have no choice but to remember. There is a lot more that we have planned for this month as a family and hopefully it will be a month full of nothing but good things. All we can do is live and love and that is what I hope encapsulates this final month of 2014.

Someone Is Drunk Behind The Wheel!

I'm okay to drive!

So the big speech is tonight and all those watching the Latin Grammy Awards will have to pardon the interruption at the President overextends himself. In an unprecedented move, the President is expected to extend amnesty to roughly 5 million illegal immigrants currently residing in the United States. Contrary to what you might hear on MSNBC or CNN, this is completely different than that of the amnesty granted by Presidents Ronald Reagan and George H. W. Bush in that they were making ever attempt to keep families together in the wake of an ill-conceived piece of legislation passed by congress while still working within the parameters of that law.  

Tonight we will see a President not working within the limitations of the law but someone who is willing to exceed his power and make decisions without bothering to take a minute to listen to the voice of the people. For someone who is supposedly a ‘Constitutional Scholar’ he has not acted in a way that would make me believe that claim. Given the latest vote by the house clearing the way for a lawsuit to be filed against the president on the grounds of exceeding his authority, this bombastic and self-righteous move is not a surprise… especially the PR move to schedule to speech on the same night as the Latin Grammy Awards (you are incredibly naïve if you think this is mere coincidence).

So what is fallout going to be like after this dictatorial declaration? I really couldn’t say as there are so many possibilities and factors that are playing into this whole crisis. However, given the scope of the aforementioned lawsuit and the permissive language used within it, I am pretty sure that this whole incident will be added to the case. Oh, did I mention that the attorney hired to try the case was actually an Obama supporter and has come to the realization over time that he is indeed overreaching his powers? Well, that is the kind of president that we have to put up with for two more years.   

What I can tell you is that this result of the reckless actions will be comparable to slowing down and trying to figure out how it all happened as you pass an accident scene on the highway. Fingers will be pointed, blame will be passed around, and no one is going to have any answers. Just get ready for the traffic jam and potential shutdown of the government highway that may result from the actions of one irresponsible man who decided to get behind the wheel while drunk with power.

Happy Work Anniversary!

Every day when I log on to LinkedIn I see the various status updates from my connections. One that often crosses the screen is the work anniversary. A couple of years ago I missed seeing that update on my account but today that changed as it has now been exactly one year since I returned to my chosen profession.

I still remember the moment that I met my boss for the first time. There was something very different about that interview as she had a genuine interest in not only my work history but who I was and why I enjoyed working in PR. I am not your usual PR professional so being able to talk at length about what I am able to do and how I apply my trade was something that I was glad to share. It was during that interview when I realized that she was looking for something more than just an employee.

This was in stark contrast to the PR environment that I first started in while working in Manhattan. There it is commonplace for people to jump from job to job, firm to firm, just to move up and change things around. That is not what I wanted. I enjoy the profession but that part always seemed against my character. Call me old fashion but I always wanted to work at a company where I could stay for a long time.

A couple of months later, she brought me in for another interview. I still remember walking into the barren office space, announcing myself when I walked into the empty room, and finally being able to sit in the conference room and talk things over with her again. While we had only met once before, we picked up the conversation as if we had shared the same office for years.

I was excited to get started and to rejoin those who occupied the day light hours and enjoy going to the office every day to apply the skills that I have acquired over the years. This office, this company, was a fresh start for both of us and while it has been a lot of work during this past year, I have enjoyed every minute of every day (despite the occasional gripes). It is nice to once again take pride in my work and feel a sense of ownership at the end of the day.

My work anniversary coincides with the company anniversary and to see what we have all built together is something that I take great pride in. While there have been a lot of changes over the past year it is nice to have this one constant offering some stability to the craziness. The year has flown by and I am looking forward to many more years working for the same company and enjoying every day at the office.

First Full Day Of Fall

It never got too hot this year and so the transition was not as noticeable as it has been in the past but today was the first full day of my favorite season. The weather is getting cooler (comfortable for me) and the leaves are slowly catching fire as the air becomes lighter and crisper as the pages of the calendar float into the past. It is a time of year when people seem to try and embrace the last semblance of warmth before shutting out the world hibernating in the warmth of their homes.

There is an openness to the fall that is more welcoming than the other seasons of the year when we tend to embrace the opportunities to be out and spend time with the people close to us. One would think that this is a characteristic of spring or summer but during those times we tend to want to get away leaving behind our homes and apartments. Those are the seasons of exploration, fall is the season to embrace what we have and enjoy the place where we live.

I have always enjoyed the fall as a time to begin a new year. I guess it was from all the years spent in school when I was able to start things all over again. Of course, as I have gotten older this seems to be right around the time of year when I would start a new job… at east all the ones where I have spent a reasonable amount of time. Now, it is time when the lull of summer comes to an end and the PR programs ramp up again in the final quarter of the year. Work is not the only place where the activity picks up as we are also back to our usual routine at the lodge as we work toward completing another successful year.

So, while some may look at spring in the same way, I see autumn as a time for new beginnings. At the same time, it is the season when we are all brought back together. It is a time of great comfort and a lot of activity. It is a busy season but also one that allows me to relax in the fact that I am never without something to do, somewhere to go, and people to be with. Fall is, by far, my favorite time of year for precisely those reasons.

Office Meetings And Decisions

Every once in a while we have a client come to our office to meet with the team that works on their account. More often than not, we travel to the client’s office but today we welcomed them to our little space for the first time. Needless to say, my day was dominated by the meeting and other internal sessions before his arrival.

While I have worked with many clients that I honestly dreaded whenever they were in the area and would hope that they would either somehow forget where our office was or not have the time to stop by, today was the complete opposite of that scenario. I thoroughly enjoy working for this client and we always have a great conversation whenever we are either on the phone or happen to meet face to face. That simple fact makes it very easy to work hard for the company.

Of course, when such a relationship is in place there are always conversations, brief as they may be, that have nothing to do with the company or work in general. It is those interesting times when we catch up about family, vacations, and even the random discussion that have previously popped up earlier in the day like your top ten movies that everyone should watch (he definitely got some bonus points for thinking of Hot Fuzz and Eternal Sunshine of the Spotless Mind and putting them on his list). All in good fun and even better since we all share a similarly dry sense of humor.

So, while I usually detest meetings that dominate my day, this one I didn’t mind at all and the meeting moved along rather quickly. In fact, time was moving so fast that I nearly forgot that I had an appointment early in the evening to check and see if the baby is still normal (surprisingly, more so than its parents still). So, while I hauled bottom to make the appointment on time, the rest of them headed north for a nice long night. Those are the best kinds of meetings when everyone is happy/content and the work day is done and I wish I had the time to go but family comes first and I am not going to start missing my child’s events this early in their life.

While I am sure there will be times now and again when I will miss something I will do my best to avoid those instances. I don’t need Harry Chapin rising from the grave saying “I told you so!”. I guess I have already started to change… even if it’s just a little bit… and preparing for the inevitable. With that said, don’t expect everything to change!

Extensive Meetings, Marathon Calls, And Early Mornings

It may be a bit crude but it fits and its funny.

In hind sight, the past few weeks have been a bit of a blur merging together into one continuous memory of a meeting. In addition to the usual daily duties and account work, a few of us would lock ourselves in the conference room and hash out, sometimes vigorously, a public relations plan for a new prospect. This was all stemming from my business day trip back in May.

For hours we would go back and forth starting with the high level view and basic outline. We would take a couple of days off to research and make our own suggestions (margin time as I like to call it) and finally we would come together for the detailed dive into what needs to be said, what needs to be reworded, and pull together what strategies would work best to achieve what the prospect thinks they want and what we know they should want. Fortunately, in this instance, there was a synchronicity to these objectives.

All told, we each spend approximately fifty hours in meeting over the past couple of months pulling all of these things together. This culminated in a conference call yesterday when we were finally able to present the results of our hard work. This is always a time of uncertainty but we present the plan with confidence and emphasize the process and experience that has brought us to our conclusions. However, you have to keep in mind, while this was a time consuming step it was only the first of many (second if you count the initial input).

While the prospect agreed with what we had presented, there were still a number of things discussed that we will have to incorporate and a few things that we will have to change. And, of course, every presentation has a speed bump here or there and this one certainly had a big one as the recent investors in the company have just now informed us of an open competition and that many other proposals have been received. With the only honest and realistic plan on the table I am confident in our future with this company but it still means that there is even more work that we are going to have to complete and more meetings that will keep us in the conference room for the next couple of weeks.

It looks like a few more long days at the office presenting me from arriving home before the summer dusk and probably at least one or two early morning conference calls like the one that was scheduled this morning for 7am. While I am undoubtedly biased, I know that we are the best firm for the business and I know that the long discussions and even longer hours will pay off in the end. But, for now, it is time to relax when I can, work when I am able, and sleep during those rare instances when the luxury of time is in my favor.

The Downfall Of The Long Weekend

For the first time in a while I was able to take a long weekend and not think about work too much. There really isn’t any way for me to get away from things so having a respite for a little while was a nice change of pace. Of course, being in the car for nearly fifteen hours over a two day span didn’t hurt my ability to turn things off for a while but it didn’t completely cripple my ability to get a few other things done. I guess I have to always be working on something.

Come Monday afternoon the tide began to shift and the undertow of emails was trying to pull me back out into the sea of work that awaited me today. Having taken Friday and Monday off to both head up to Erie and recover afterward, the mountain of projects, papers, and emails had grown at a rate that any weed would have been happy to achieve. Back in the office this morning, it was time to put my head down and dig as fast as I could before more tasks began filling my inbox.

Can’t say that I was completely successful but there has been progress made. What is really a bit annoying is the fact that I had finally gotten up to speed not long ago. This is a cycle that I hope doesn’t continue but I am not holding out for that luxury. For now, it is a matter of slowly plodding through the paper, scanning websites, and rapidly responding to and completing the projects that have been put on hold for just a small window of time. Some may see this as only a couple of days but that is a lot of time in my line of work.

With next week also being a short week, the new goal is to, hopefully, get everything cleared off by Friday but I am really expecting it to carry over into the weekend. Not the first time and certainly not the last. Somewhere, somehow I will also look for those small air pockets so that I might take a breath, take care of some personal and lodge items, before diving back down to the bottom of the pile. In the end, things could be worse. After all, this is the slow time of year. I don’t even want to think about what my days would look like if I had taken a long weekend in the fall or winter.

From Simple Technology To Simplifying Technology

You know you miss it!

It’s amazing when you think about how much technology is woven in and throughout our lives. It’s one of those things, like gaining weight, that gradually takes hold of you a little at a time. Before you know it you are constantly checking your email at all times of day and night and you see people getting jittery when they don’t have access to their phones or, what’s worse, when they can see that their battery is getting dangerously low and they are crawling around the waiting room desperately searching for an outlet. You know you have seen those people. Heck, I am sure we have all done it at one time or another especially on long trips.

Personally, it’s interesting looking back to the typing classes in elementary school when we all did our best to get the work done as quickly as possible so we could play Oregon Trail on the green Apple screen. Or the time when I created my first email account, AOL of course, when I was in high school… “You’ve got mail” was something to look forward to in those days before the extreme inundation of spam that we sort through today. There are times when I miss that ear piecing screech before being able to retrieve my messages but those moments are usually very brief and only wash over me when my mental servers begin overheating.

Look back at how far we have come… do you think you could wait through the multiple dials before your modem would connect?

I think back sometimes when I spend the entire day, like today, writing press releases, blog posts, pitches, and emails all revolving around technology. That is what I do for a living and I am pretty good at my job. Of course, I am more about talking to people about the technology. Thankfully, my late blooming technology background, has served me well in that I am able to translate many of the complex topics and innovations that I am surrounded with every day.

Now, it has gotten to the point that I have people seeking me out to apply my abilities. In fact, this summer I will be delving into a new project that the Grand Lodge of Pennsylvania is working on. Actually, it is more of an upgrade or overhaul rather than something completely new. Either way, I am going to be exploring the initial aspects of this program and looking for ways to easily navigate through and explain the details. This is what my brothers will be relying on me for when everything is rolled out.

So, it should be an interesting summer project but one that I am looking forward to as it is a great way to combine what I do for a living with my masonic life, much like utilizing my writing and PR background as Secretary. It makes it a lot easier and allows me to have a greater impact when I can apply my craft to the craft. Of course, there are also times when I want some separation like when you had to wait for the internet to load dividing the real and virtual world. In the end though I wouldn’t change a thing as I enjoy the constant connectivity. Besides, when we really need it, there is an off button for everything.  

Running Around: Work, PACT, And Lodge

The view from my seat at the PACT luncheon.

Normally the first Thursday of every month is pretty hectic for me as I am scrambling to take care of all the last minute items and preparing for the stated meeting immediately after work. Last week was crazier than usual as my usual work day consisted of a fair amount of running around to different places as well as jumping from one project to another… I was still trying to play catch up from the previous month. However, the week didn’t start off this way. In fact, it looked like it was going to be a pretty calm stretch with plenty of time to get everything done for the lodge well in advance of the meeting.

Well, that didn’t happen and I really should have anticipated the onslaught. The week began with the usual barrage of things that I needed to add to my list. By Thursday morning my schedule was completely turned on its head. I woke up on Thursday with my back deciding to have an uncooperative day which in itself had me moving a little bit slower in the morning hours. My commute, while a little late getting started was normal but my time in the office was cut short as 45 minutes after getting situated at my desk I was back out the door, in the car, and heading off to a PACT luncheon in Philadelphia.

Even though it took me about 30 minutes to find a parking space at the Hyatt, the luncheon was nice event as I always enjoy spending time with my colleagues and friends outside of the office but it could have been better as I was not at the top of my networking game and I was having to send numerous emails from my iPhone for the majority of the event. As many of you know, just because I am away from my desk doesn’t mean I stop working. So, once the event ended, it was time to head back to the office for a couple of hours of serious multitasking of answering the emails that could wait, getting a few more things checked off my list, and pulling together the final items needed for the stated meeting.

At this point it was time to change, collect my stuff, get in the car, and head off to the lodge. While I got there in plenty of time (the first time I ran on schedule all day), I was a little surprised to see both the number of brothers in attendance as well as the District Deputy Grand Master there to attend our meeting. While I didn’t have a chance to partake in the excellent meal beforehand, I got everything prepared and made my way to the lodge room for the meeting. The meeting was a little longer than usual, especially with the lengthy notes that I had to read, but we were still able to finish up in a reasonable amount of time and officially go dark for the sweltering summer months (essential when you don’t have air conditioning).

Once all the checks were signed, the register updated, and bills paid it was finally time to head home. And while we may not be having stated meetings for the next couple of months, there are still plenty of things that I will be doing over the summer. Whether in PR or serving as Secretary, the work never stops even when you are away from your desk. But, at least for the day, the work was done and it was time to go home and recover.

Fighting Against A Meandering Mind

Distractions have been an issue for me lately. All different kinds of things have pulled my attention away from the things that I should be focusing on including the daily duties that I have at work. Most of the time these things are out of my control and sometimes it leads to being productive in an entirely different area. Other times there are distractions that are once again out of my control and are detrimental to any productivity whatsoever. However, there are also moments when my mind simply wanders and before I realize that there are things that I am falling behind on the hands of the clock have made significant progress. Those are the moments when I can’t blame anyone but myself.

The past couple of weeks have been tough in this regard as I am constantly getting phone calls, text messages, Skype messages, and emails that are taking my attention always from the tasks at hand. Between the messages I receive from friends and family and the random short projects I’m brought into at the office, I have struggled to keep the usual tasks in motion and I have fallen behind on a few of the lodge items on my monthly check list. Some of the tasks or responses only take a minute or two but when your attention span is already suffering it can be a very long journey back to productivity when the distractions keep flipping like a shiny new quarter.

Even at night when I sit down at the computer to pull a couple of blogs together I find myself occasionally getting caught up in a website (not always social media) reading more about a subject than I need to for a casual reference in a post. The worst instances with regard to blog posts are the evenings when I have no idea what I am going to write about, which is becoming more and more prevalent these days, and I go from topic to topic, website to website, reading pages and pages of information just trying to pull together some kind of cohesive series of thoughts. While the writing may only take 20 or 30 minutes, it could take hours before I trip over an idea, opinion, or subject.

So, if I seem a little off or if my thoughts happen to come across as slightly disjointed understand that content is scarce at the moment and there are other things going on that I need to get caught up on. Hopefully this will only be a temporary state but you never know. Besides, I have a little more work ahead of me this week (as if last week wasn’t enough) as we close in on the blog anniversary. That’s right, it is approaching fast. Hopefully I can maintain my focus and find content. Might have to spend some time figuring out what will happen beyond that day too. I guess you will have to keep reading to find out.